LA Agencies: Are You On This List of IDEA Awards Finalists?

April 23, 2017 – MediaPost – ThinkLA, an LA-based nonprofit founded to promote LA as a network of creativity and innovation in media, marketing, and advertising, has announced the finalists for the 2017 IDEA Awards. The annual IDEA Awards celebrate the work, people, and agencies in Southern California and hypes LA as a “hotbed of creativity.”

Over the past few months, hundreds of entries were sent in by brands, agencies, and publishers and then voted on by a panel of judges looking for the best advertising produced in Southern California in the last year. Entries were judged on criteria including success in achieving business goals, creativity, and impact.

Of the submissions, judge Helen Lin, President, Digital, Publicis Media Exchange said, “I am very excited to see the big ideas LA brought to 2016. I’m thrilled to be part of the judges panel to see all the creative and innovative content first-hand.”

To continue reading and view the finalists, please visit MediaPost

Advertising Age Names UberMedia One of The 50 Best Places to Work in Advertising & Media

November 15, 2016 – Press Release UberMedia, a trusted mobile authority that transforms behavioral data into actionable consumer insights, was named one of Ad Age’s 2016 Best Places to Work. UberMedia was ranked No. 12 among 50 companies selected for the list. This survey and awards program identifies, recognizes, and honors the best employers in the marketing and media industry, benefiting the industry’s economy, workforce, and businesses. The list is based on criteria including workplace policies, practices, philosophy, systems, demographics, and the employee experience.

UberMedia is a mobile measurement and business intelligence platform that operates out of Idealab, a world-renowned operator of leading technology businesses. The company was founded in 2010 as a social media app publisher but pivoted in 2012 to the successful mobile technology platform it is today. Gladys Kong, CEO of UberMedia, attributes UberMedia’s success to her extremely talented and passionate team.

“We are honored to be recognized as one of the best companies to work for in our industry,” said Kong. “Our commitment to a thriving company culture and the development of our employees is crucial to our success. Our unique ability to evolve location-based technology is the direct result of our innovative and dedicated team as well as our commitment to our employees and the inspiring work environment that we have created.”

“The companies on Ad Age’s Best Places to Work represent the cream of the crop in marketing, advertising, media, and ad technology,” said Deputy Editor Judann Pollack. “In these highly competitive fields, these 50 stand out for their best-in-class benefits, salaries, and hiring practices, but also for creating a compelling culture in which employees are engaged, encouraged, and valued. Talent has never been more important in marketing, and our Best Places to Work companies have proven that they can attract and retain the best in the business.”

The 2016 Best Places to Work list is a joint effort of Advertising Age and Best Companies Group. Best Companies Group is dedicated to establishing programs to identify and recognize workplaces that nurture a superior level of employee satisfaction and engagement. Companies from across the United States participated in the two-part survey process to determine Ad Age’s Best Places to Work. Any agency, ad tech, media company, or marketing division of a brand that’s been in business for more than one year with more than 15 full-time employees was eligible. Public, private, for-profit, and non-for-profit businesses could all participate. The list was determined by feedback from two surveys. The first garnered information about employers offerings and the second was an employee survey to measure the workplace experience. The combined scores determined the top companies and the final ranking.

To see the 2016 list of Ad Age’s Best Places to Work, click here

To view the original press release, please visit PRWeb 

UberMedia Honored by Entrepreneur Magazine as One of the Best Entrepreneurial Companies in America

October 25, 2016 – Press Release UberMedia, a trusted mobile authority that transforms behavioral data into actionable consumer insights, today announced it has been named one of the “Best Entrepreneurial Companies in America” by Entrepreneur Magazine. This coveted ranking by one of the most respected business publications celebrates privately owned companies that are distinguished business performers worthy of note to competitors, customers, and the entrepreneurial community.

Companies recognized by Entrepreneur in 2016 come from many industries, including technology, and are judged based on gross sales, operation costs, target growth rates, and funding received.

“We are very pleased to have earned a place on this esteemed list by Entrepreneur,” said Gladys Kong, CEO, UberMedia. “As one of the leading mobile location tech companies, we work hard to maintain a thriving employee work culture alongside our continued business success, and it’s just this type of recognition that further validates our achievements and true potential.”

Entrepreneur analysis uses a proprietary algorithm and other advanced analytics to calculate the most successful entrepreneurial companies each year. The algorithm is built on a balanced score card designed to measure the four pillars of entrepreneurialism: innovation, growth, leadership, and impact.

“At UberMedia, we strive to provide the most reliable advertising and business intelligence to our customers, and to strengthen the position of mobile advertising as one of the most influential and exciting growth sectors in digital,” said John Faieta, Chief Financial Officer, UberMedia. “It’s a tremendous honor to be counted among America’s most successful and entrepreneurial companies.”

Entrepreneur’s 2016 “Best Entrepreneurial Companies in America” report is listed on and will be featured in the November issue, available on newsstands.

To celebrate all companies named by Entrepreneur, there will be a Entrepreneur360 Conference on Nov. 16 in Long Beach, Calif. This full-day conference is designed around celebrating the “grit, passion, and decisions” of entrepreneurial companies.

The 30 Most Powerful Women in Mobile Advertising

December 29, 2016 – Business Insider Each year, Business Insider celebrates the best and the brightest women in the mobile advertising industry — a sector that has traditionally been dominated by men.

We ask readers and companies to nominate who they think are the most influential women in the business. We also asked that they nominate at least one other competitor to ensure that the list wasn’t self-serving.

To read more and learn more about UberMedia CEO Gladys Kong’s placement on the list, please visit Business Insider

Mobile Marketer’s Mobile Women to Watch 2017

The eighth annual Mobile Women to Watch list has one defining characteristic: extremely smart executives who are thriving in an era of rapid technological change. These 25 women are raring to go prove themselves even more in a world highly influenced by mobile advertising, marketing and media.

To continue reading and learn more about UberMedia CEO Gladys Kong’s placement on the list, please visit Mobile Marketer.

Ad or Marketing Tech Platform of the Year

Every day between now and the Effective Mobile Marketing Awards Ceremony on 17 November, we will be previewing the finalists in one of the 30 categories. With the Awards just one day away, we turn to the penultimate People’s Choice category, and the nominees for Ad or Marketing Tech Platform of the Year.

To read more and to learn about UberMedia’s nomination in Effective Mobile Marketing Awards, please visit MobileMarketing