Leverage the most precise cross-media location visit measurement and attribution technology to understand your location ROI by measuring across your digital media mix down to location visits.
Foot traffic based media measurement for mobile, out of home, and even TV advertising. Get results back fast with the highest degree of accuracy on the market, thanks to the industry’s largest supply of high quality data and hand-drawn precise location polygons.
Understand the effect your media has on foot traffic to your locations with 25 customizable reporting dimensions available through reports or an easily setup
Measure the impact of media campaigns on driving visits to your locations using proven methodology.
Get results back fast with Vista Measurement’s best-in-class turnaround time.
Easily measure the results from in-app, mobile web, web, out of home, and even television advertising.
Be confident in your results thanks to the quality of UberMedia®’s mobile data and location polygons.
Dig into 5 KPIs and 25 performance indicators via a powerful and intuitive dashboard.
Receive support from a team with 6 years of evolving how we ingest, refine, and actualize mobile data.
UberMedia removes fraudulent
location data sold by app developers
to unsuspecting vendors.
Mobile location data is aggregated to
achieve a high level of accuracy
without sacrificing scale.
Data is tested rigorously for quality
and anything that doesn’t meet strict
standards is removed.
Mobile location data is contextualized
with UberMedia’s proprietary visit
The accuracy of Vista Measurement depends both on the mobile data
itself, and how the retail locations are defined. Instead of using
imprecise tiles or point and radius definitions, UberMedia’s team of GIS
analysts hand draws boundaries around retail locations ensuring a
high visit accuracy — visitors were actually in the retail locations, not
To date, this team has produced more than 1 million double-verified
location polygons that underpin all of Vista Measurement’s results.